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Discovery Communications: A Webby Nominated Corporate Site

A custom WordPress corporate site for Discovery with a Mapbox network map, a press newsroom and an iCIMS careers search. Webby nominated in 2016.

Discovery Communications case study card for Discovery, showing the corporate.discovery.com website from 2016 in a browser frame

Discovery Communications is the global media company behind Discovery Channel, TLC, Animal Planet, Investigation Discovery and Eurosport. Its corporate site is the information hub for press, job seekers and anyone following company news, and Brian led a full design and build of it on WordPress.

Discovery Communications desktop view of corporate.discovery.com, April 2016

The challenge

Discovery Communications desktop view of corporate.discovery.com, March 2017
Discovery Communications desktop view of corporate.discovery.com, June 2018

A company present in 220 countries and territories needed a corporate home that showed that reach, gave journalists a clear newsroom and made recruiting easier.

The approach

Custom design and theme

The site received a complete custom design and a WordPress theme built for it alone.

Discovery around the world

A custom Mapbox implementation produced an interactive map of Discovery's international footprint and the networks behind its 2.9 billion cumulative subscribers.

A real newsroom

The Newsroom groups programming, corporate and impact stories, the last covering philanthropic work, alongside press releases and related updates.

Careers built on custom post types

A careers section powered by a custom post type and an iCIMS integration lets job seekers narrow open roles to what fits them. It also gives Discovery space for diversity and inclusion statements, internships, employee benefits and team recognition, with a grid that spotlights priority career areas.

Screenshots

The outcome

In April 2016 the site was nominated for a Webby Award in the Corporate Communications category. Other enterprise work is collected in case studies, and the services behind it are on the services page.

Stack

WordPress, custom theme, Mapbox, custom post types, iCIMS integration.

Brian Messenlehner

Written by

Brian Messenlehner

Founder of AlphaWeb and owner of AppPresser. A former U.S. Marine Corps Sergeant and computer programmer, Brian has more than 25 years of experience leading software teams and co-wrote Building Web Apps with WordPress for O'Reilly.

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